Mash AI
Banking & Financial Services Agent+Conv.

Personalized Offers

Upsell that reads as useful, not spam.

Builds tailored card and product invitations around each client's real behaviour, travel, forex, and lifestyle perks that actually fit. Your team moves from doing the work to reviewing the exceptions.

Personalized Offers+Conv.
In
  • Email & chat
  • Historical data
  • Documents & forms
agent
Out
  • Scored recommendations
  • Audit-ready evidence
  • Decision log entries
Retail & premium banking teams100% audit
+Conv.
Headline result
5d → 1d
Time to open an account
0 wks
Typical time to live
The problem

Why this work breaks at scale.

Done by hand, it's slow, error-prone at volume, and gets pricier with every head you add. The bottleneck is the swivel-chair between systems, not effort.

With Personalized Offers: higher take-up on premium products.
Capabilities

What the Personalized Offers does for your team.

01

Human-in-the-loop by design

Routine cases run end-to-end; anything above your confidence or value threshold is routed to a person with the full context attached.

02

Writes a complete audit trail

Every step is timestamped and reversible, giving you 100% coverage for internal review and external audit.

03

Reads what you already have

Ingests documents, records, and messages in the formats your banking & financial services stack produces, no clean-room data prep required.

04

Deterministic where it matters

Regulated or high-stakes steps follow fixed, testable workflows, generative help is reserved for drafting and ideation.

How it works

From first account to collections, one customer view.

01

Intake

Captures the request and assembles everything needed to act on it.

02

Reason

Runs the deterministic checks first, then applies judgment where it helps.

03

Execute

Completes the task across the connected systems in one pass.

04

Report

Returns the result, the rationale, and the trail in one place.

Inputs
  • Email & chat
  • Historical data
  • Documents & forms
  • Reference masters
Outputs
  • Scored recommendations
  • Audit-ready evidence
  • Decision log entries
  • Posted transactions
Fits your stack

Deployed into the systems you already run.

No rip-and-replace. The Personalized Offers connects to your existing banking & financial services tooling and writes back to your system of record.

FinacleTemenos T24FLEXCUBEMurexSalesforce FSCBloombergVector DBClient Graph
In production

Deployed for Retail & premium banking teamshigher take-up on premium products.

See a case study
Questions

The practical details.

A first version typically runs against your own data within weeks, the first agent can be live in as little as 48 hours, with full deployment in two to eight weeks.

Yes. You own 100% of the IP, code, and documentation. There is no platform lock-in and the full system transfers to your team.

No. It removes the low-judgment, repetitive work and routes anything consequential to a person with the context attached, so your team spends time where judgment actually pays off.

It integrates with the banking & financial services systems you already run, Finacle, Temenos T24, FLEXCUBE and more, with no rip-and-replace.